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The Business of Intellectual Property (BIP) is an intensive executive program designed for technology leaders, R&D managers, and IP professionals who need to turn intellectual assets into real business advantage. In a world shaped by open innovation, digitalization, and AI-enabled business models, BIP focuses on how to build, communicate, and capture value from IP—using the language and tools of corporate strategy, not legal technicalities. Delivered in English in Gothenburg, Sweden, the six-day program (two modules) is backed by the Center for Intellectual Property (CIP) and taught by a mix of leading academic and industry faculty with experience spanning SMEs and multinationals.